Automotive
We turn drivers into customers for life with Salesforce.
Industry Expertise at a Glance
We Know Automotive
With clients spanning distributors, dealerships, vehicle servicing, leasing and finance, we understand your operating model.
Automotive Impact Framework
Connecting your strategic objectives with technology solutions to drive the outcomes that matter.
Connected Sales & Service
Our team combines industry and technical knowledge to design the business processes that power your customer-facing functions.
Data Cloud & Integration
We have a proven track record connecting and unifying customer and vehicle data, then activating it to personalise marketing, sales and service interactions.
Marketing Cloud for Automotive
Our Marketing Cloud practice has helped leading brands create persnoalised journeys that take drivers from online research to lifelong advocates.
Australia & New Zealand
Onshore teams and entities in both countries.
Trusted by Leading Automotive Organisations to Make Impact Happen.
Automotive Impact Framework
LavaBox’s team of industry experts, strategic thinkers and technical specialists guide you on the journey, with a proven framework to achieve your objectives.
Your Organisation
Personalise the Evaluation
Serve the right vehicle options across web, email, and ads, moving shoppers from research to test drive.
Connect Customer and Vehicle Data
Unify customer, vehicle, and engagement data to underpin every interaction.
Create Customers for Life
Build loyalty with proactive, personalised communications throughout the vehicle ownership lifecycle.
Accelerate the Sales Process
Automate test drive bookings, follow‑ups, offers and sale and purchase agreements to increase pipeline velocity.
Grow Revenue per Relationship
Lift per-vehicle retail, repair order value, and product attachment across sales, service, and finance.
Differentiate on Service
Deliver responsive and proactive service experience that lifts retention and grows revenue.
Salesforce Automotive Solutions
From dealer sales to leasing and finance, we bring the industry know-how and Salesforce platform knowledge to make your project a success.
Distributors & Importers
Enable your dealer network with shared visibility, consistent processes, and campaigns that prove marketing ROI.
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Dealer collaboration & portals
Give partners secure access to pipeline, inventory, incentives, and performance in one place.
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Standardised sales & contract workflows
Roll out consistent contract and warranty processes across the network.
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Cooperative marketing
Run national campaigns and pass high-intent leads to the right dealer with transparent attribution.
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Data Cloud audiences for activation
Unify distributor, dealer, web, and finance data to build real-time audiences for next-best-offer and media retargeting.
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Pragmatic integration
With industry specific CRM and DMS applications to achieve customer engagement use cases.
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Dealerships
Streamline the lead → test drive → contract motion and grow conversion with journeys that react in real time.
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Digital lead capture & routing
Prioritise high-intent leads and route to the right store or salesperson.
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Test-drive booking & reminders
Reduce no-shows with confirmations and calendar-aware scheduling.
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Quote & contract orchestration
Generate compliant quotes and e-sign contracts with approvals built in.
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Personalised marketing
Personalise website, email and ad content based on intent signals such as model interest or configurator activity.
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Vehicle Servicing
Differentiate on after-sales with connected service, warranties and plans that lift revenue through loyalty.
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Service console for Automotive
Resolve faster with a unified view of vehicle history, milestones, and relationships.
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Proactive reminders & plan renewals
Use service history and lifecycle events to trigger timely communications.
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Warranty & claims management
Streamline intake, adjudication, and status visibility tied to the vehicle record.
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Field Service for technicians
Schedule, dispatch, and close out work orders with parts and job context on mobile.
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Fleet, Leasing and Auto Finance
Accelerate decisions and deliver excellent servicing with finance workflows designed for loans and leases.
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Digital origination
Intake applications, orchestrate credit/identity checks, and keep applicants informed.
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Lease, warranty & claims context
Manage warranties, claims, payouts, and subscription-like services alongside finance data.
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Servicing & collections journeys
Proactive communications for statements, renewals, end-of-term options, and hardship assistance.
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Unified profiles for next-best-action
Activate real-time audiences for retention, upgrade, and refinance offers.
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Our Process In Action
Data Cloud Unlocks Trapped Data to Deliver a Previously Unachievable Use Case
Services
Strategy
Implementation
Managed Services
Salesforce Technology
Data Cloud
Marketing Cloud
Integration
App Exchange Solutions
Sales Cloud
Delivering impactful outcomes
4 Weeks
Successful Data Cloud proof of concept live and meeting objectives.
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Met Mazda's global NPS directive.
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Delivered a C360 data model and drag-and-drop segmentation to accelerate delivery for future use cases.
View Full Case Study
Data Cloud Unlocks Trapped Data to Deliver a Previously Unachievable Use Case
“LavaBox was able to guide us from vision to plan to execution. We truly feel we have a partner who is working with us to deliver great value to our business.”
Chris Tankard
,
GM of Operations
